My wife and I just returned from Hawaii… I know, I’m a bragger… but actually we received the trip free as a sales award for my wife from her company Silpada Jewelry! Silpada always goes out of it’s way to give the top 4% who earn this award the best on the annual “SOAR” trip […]
I Feel the Need for Speed!
Speed Baby! More power Scotty! Go Speed Racer Go! Quickness is one the the hallmarks of a great company. How fast (and of course correctly) you perform a job is all important to your customers these days. We as a society are being well groomed to want it now not later. Nothing more illustrates how […]
Guest Blogger – Grace Judson – Marketing Lessons
Marketing Lessons from a Main Street Diner Menu Oh, the Anytown USA Main Street diner! We all know what it’s like, right? The menu is interchangeable from one diner to the next. No matter where you are, you know exactly what to expect when you open up that big folder. Have you noticed that many […]
Promoting with Fun
Air New Zealand knows how to promote safety, fun and the new The Hobbit movie. Check out their new on-board safety video. How can you have fun and promote your business. You don’t have to be an award winning director like Peter Jackson…. but what can you do? Link into Twitter and Facebook and get some viral movement.
The Coffee Customer Service Secret
The Starbucks/Coffee Bean Customer Service Secret Do you have a favorite coffee house you visit on a daily or weekly basis and they know your name? For a retail business or for that matter, any business should apply this rule. Learn your repeat customers names, faces, likes, dislikes, hobbies, etc. In essence you are doing […]